Ralph Lauren
History
Ralph Lauren who was born on October 14, 1939 with the name Ralph Rueben Lifshitz is a famous American fashion designer. He is world-renowned for his clothing brand Polo Ralph Lauren.
Lauren's parents were Ashkenazi Jewish immigrants who came from Belarus. At a very young age he already started working in order to buy himself suits. Lauren studied at Salanter Academy Jewish Day School, then MTA. Lauren was known at MTA as the student who was selling ties to his fellow students. He graduated high school at DeWitt Clinton High School (1957). He stated underneath his yearbook picture that he wanted to be a millionaire.
Lauren did not even attend fashion school but instead he worked as a salesman in Brooks Brothers. In 1967, Norman Hilton backed him up financially. He later on opened up his very own necktie store where he was selling ties made out from his own design under the label name "Polo". The rest as they say is history.
Target Market
Ralph Lauren an epitome of timeless and classic fashion has been getting rave reviews from fashion critics, icons, celebrities and elites for his world-class designer clothing.
Lauren’s ranges from different age group but specifically towards people who want to wear luxurious clothing with classic design that will never fade as the time passes by.
For professionals who usually work at the office who want to look powerful, Ralph Lauren has the perfect suit or business attire. Even while walking along the busy streets of Manhattan or New York with a cashmere shirt, trousers and a pair of Ralph Lauren shoes, an American lad will definitely look a dignified gentleman. That's the classic Ralph Lauren look.
Ralph Lauren has been in the business for quite some time and has established strong hold celebrity customers such as Angelina Jolie, Sarah Jessica Parker, Debra Messing, Kelly Rowland and Debra Messing. Certainly, woman will look elegant and beautiful wearing Ralph Lauren clothing. But it does come with an expensive price. Worry no more, buy online now for your Ralph Lauren classic pieces and get a cheap discount.
Style
The Polo brand made Ralph Lauren famous for its English-tweed look. Most of Lauren collections are more of traditional and classic that will stand the test of time. Making Ralph Lauren the best sought designer in terms of classic styled pieces.
Ralph Lauren's clothing line does have taste incorporated with each piece without the flash, making Polo and Ralph Lauren brand timeless. |