Vivienne Westwood History Vivienne Westwood is considered to be one of the most influential British designers who have a surpassing career within the span of 20 years and still counting. She began her passion in fashion in 1971 through designing and selling different kinds of clothes at her shop "Let it Rock" located on the Kings Road. Most of her designs manifest a big influence from punk. Vivienne talent in designing clothes was then discovered in 1976 when Malcolm McLaren dressed his band named Sex Pistols with clothes that came from her Vivienne's boutique. In 1981, Vivienne had her first collection called "Pirate" and this has put her right on top in the fashion world for her unusual and original design talent. She became the first British designers that grace the Paris catwalk in 1983; 20 years after Mary Quant made her own debut in Paris. Target Market What made Vivienne became more famous in the fashion industry is when she made the wedding dress featured in the film adaptation of Sex and the City, an award winning television series. The wedding dress became worldly recognized as one of the movie's most famous features. She was even approached by the film producers to be involved in the next sequel. From designing punk clothing to creating a one-of-a-kind wedding dress, Vivienne has shown her versatility as a fashion designer and even widen her market. Punk culture, music group, and women who want to get married can't get over with Vivienne's designer clothes. For sure you want to have Vivienne's most famous pieces, sure you can. Just buy online and you can even get one at a cheap discount. Style Vivienne has always been provocative and original with her unusual style that is reflective upon her clothes. It is her quirky anti-establishment style that pushed her towards the mainstream - making her famous and put British style on the map of the world. She had featured different styles on her clothing from street style down to haute couture which she had focused her energy more. She used British wools, tartans, linens and tweeds on her clothing that make her style a little bit unique among others.